¡Por Vida!

"Looking for healthy restaurant options? Check out Por Vida!"
Por Vida LogoHealth Coalition Logo
¡Por Vida! is a restaurant recognition program that helps adults and children make healthier food choices by identifying those menu items that meet nutritional guidelines. Restaurants can play an active role in the health of the community. When you choose ¡Por Vida!, you make a better choice “For Life”!
The restaurant may have a second menu, menu insert or have it display. Just ask the staff for their approved ¡Por Vida! menu. You can also download the Por Vida Wichita County app. 
  • A Registered Dietitian evaluates recipe(s) to determine which ones meet the established healthy nutritional criteria guidelines.
  • Qualifying menu items receive the ¡Por Vida! designation
  • Restaurants are authorized to use the ¡Por Vida! logo as they choose for advertising (i.e. new menu, menu insert, menu stickers).
  • Restaurants will have access to a Registered Dietitian for recipe inquiries including tips on how to make a recipe healthier without sacrificing taste.
  • Look for the logo at participating restaurants when ordering.
  • All proprietary information will remain confidential.
  • Viable Business Opportunity: Increased access to health-conscious customers (for new and current) who have dietary restrictions but still would like to support their favorite restaurant.
  • Market trends reveal that consumers prefer healthier products and like to support socially responsible companies, putting your businesses in a prime position to empower individuals to make healthier choices and encourage the consumption of healthier foods.
  • Free publicity/marketing about "Por Vida" approved meal options.
  • Across the nation, local governments have already begun implementing ordinances to regulate the nutritional content of restaurant offerings.
  • It is likely that this trend will continue throughout the United States as healthcare costs and obesity rates continue to rise.
  • Restaurants will benefit from taking a proactive approach to address these issues before law requires it.
  • Consumers are beginning to expect nutritional information for all food consumed and restaurants may benefit from having this information available.
  • The ¡Por Vida! program will assume responsibility for the accuracy of the nutritional information based on the recipes submitted. This limits the burden on restaurants.
  • Por Vida allows the opportunity to identify/create a business-friendly solution for the obesity crisis. The best part of the ¡Por Vida! program is the numerous benefits that are provided to consumers. Concern about their health will create goodwill and invaluable word of mouth promotion.